Berlin Braves | Nike
Insight / Basics
The Berlin Marathon, a hallmark of endurance and community, provided a unique backdrop for a collaborative project between Berlin Braves and Nike. This partnership aimed to capture the spirit of the marathon and highlight the vibrant community of runners and supporters in Berlin.
Berlin Braves
Berlin Braves is a community-driven organization dedicated to fostering athletic talent and promoting inclusivity in sports. Founded on the principles of teamwork, perseverance, and community spirit, Berlin Braves brings together athletes from diverse backgrounds to celebrate sportsmanship and collective achievement.
Impact
As the creative force behind this project, Jorge developed visually compelling assets that were featured on the main accounts of the Berlin Braves. These visuals, which captured the dynamic energy of the event, were prominently featured across digital platforms and picked up by global publications. The project significantly enhanced the visibility and engagement of Berlin Braves, while also strengthening the community ties within Berlin's running scene.
Tasks
Creative Direction, Photography, Social Media Layout, Production, Project Management, Concept.
