Bottega Veneta | Air Afrique
Insight / Basics
During Paris Fashion Week, Bottega Veneta and Air Afrique orchestrated a remarkable soirée at Le Georges in the Centre Pompidou. The event drew over 1600 esteemed guests from the realms of fashion, music, and culture. With high fashion, a captivating atmosphere, and soulful tunes from Crystallmess, Cheetah, Broodoo Ramses, and Bambii, the evening underscored the inventive partnership between Bottega Veneta and Air Afrique, a Parisian creative collective inspired by the iconic airline.
Air Afrique
The issue includes profiles of notable figures like Senegalese philosopher Souleymane Bachir Diagne and stories on the history of dancehall music in Martinique. With a mix of original imagery, writing, and archival pieces, Air Afrique aims to continue the legacy of Balafon across all its issues.
Impact
The assets from the event were featured globally by various publications, significantly boosting visibility and engagement. Air Afrique, supported by Bottega Veneta, launched its debut magazine issue, drawing inspiration from the philosophy of the original Balafon magazine.
Tasks
Photography, Production, Talent Management, Social Media Layout.
